LavaZoo Partners with My State MLS: New York Residential Listings Now Available on One Platform
LavaZoo was built to solve a problem that has existed in New York real estate for years — the fragmentation of listing inventory across platforms that charge too much, reroute leads away from listing agents, and have no room for the off-market and pocket listings that serious buyers and investors actually want to find.
Today that mission takes a significant step forward.
LavaZoo has officially partnered with My State MLS to bring New York residential listings directly onto the platform. Residential listings from My State MLS member agents now appear on LavaZoo automatically — giving buyers and tenants access to a growing inventory of New York residential properties alongside the commercial and off-market listings LavaZoo has offered since launch.
What My State MLS is and why this partnership matters
My State MLS — also known as NY State MLS — is one of the most progressive MLS organizations in the country. Unlike traditional regional MLS systems that restrict member participation by geography, My State MLS operates as a statewide and national platform that gives agents maximum flexibility and exposure for their listings. Their philosophy has always been that agents and their listings deserve the broadest possible reach — which is precisely why this partnership made sense for both organizations.
We are excited to add LavaZoo to our always expanding syndication network. My State MLS has always been a pioneer in offering maximum exposure for its members and their listings. With LavaZoo’s launch in New York, our members now have another portal to give their listings more exposure to more potential buyers and tenants. We are excited to see these listings on LavaZoo and look forward to the site’s continued growth and expansion.
David Mink, VP of Operations of My State MLS
That commitment to maximum exposure aligns directly with what LavaZoo offers agents — a platform where their listings reach serious buyers and tenants, and where every lead goes directly back to the listing agent. Not to a third-party agent who paid for zip code access. Not to whoever paid the platform more. To the agent who did the work.
What this means for New York agents
For residential agents who are My State MLS members, this partnership means your listings may already be on LavaZoo right now. You do not need to manually re-enter listing information or maintain a separate account to appear on the platform. Your My State MLS listing data comes through automatically.
What you do need to do is claim your profile. Claiming your LavaZoo profile ensures that buyer and tenant inquiries on your listings are routed directly to you — not held in a queue, not forwarded to a general inbox, but delivered to you specifically as the listing agent. The process takes approximately two minutes.
The lead delivery model on LavaZoo is straightforward and different from what most residential agents have experienced on major platforms. Every inquiry submitted on a LavaZoo listing goes exclusively to the listing agent:
- There is no Premier Agent program.
- There is no Flex arrangement.
- There is no referral fee at closing.
The lead is yours.
How the partnership grows over time
Real platform growth in real estate happens the same way it always has — through agents experiencing genuine value and sharing that experience with colleagues. Every agent who receives a qualified lead through LavaZoo becomes an advocate within their own network. Every agent who claims their listing and finds the leads genuine and the process simple becomes a long-term subscriber.
LavaZoo’s New York inventory spans residential listings from My State MLS members alongside the commercial and off-market listings that have been on the platform since launch. That combined inventory — residential MLS listings alongside commercial properties and off-market opportunities that never appear on Zillow or Loopnet — is what makes LavaZoo genuinely different from any other platform currently operating in New York.
What this means for buyers and tenants
For buyers and tenants searching for real estate in New York, the My State MLS partnership means LavaZoo’s residential inventory is growing. New York residential listings from My State MLS member agents now appear alongside commercial listings, businesses for sale, and off-market properties where sellers and landlords have chosen to market without full public disclosure.
The search experience on LavaZoo allows buyers and tenants to filter by listing type — searching exclusively for off-market properties, or exclusive properties, or seeing all available inventory at once. That flexibility — the ability to search the entire market including the off-market layer in a single search — is something no other major New York real estate platform currently offers.
Buyers and tenants can also post a Property Wanted listing on LavaZoo describing exactly what they are looking for — property type, size, location, and budget — and let New York agents and landlords with matching properties reach out directly. This feature inverts the traditional property search entirely and is available free of charge.
A note from the founder
This partnership with My State MLS is a milestone we have been working toward since we launched LavaZoo in April 2025. Having residential MLS listings alongside our commercial and off-market inventory means buyers and tenants can genuinely search the full New York real estate market in one place for the first time. And every single lead — from MLS listings, from commercial listings, from off-market listings — goes directly to the listing agent. That is the promise LavaZoo was built on and it does not change.
Vincent Lopez, founder of LavaZoo and a licensed New York real estate broker with 24 years of experience
Claim your listing today
If you are a My State MLS member agent in New York, your listings may already be on LavaZoo. Claim your profile at lavazoo.com to ensure inquiries reach you directly. The process takes two minutes and LavaZoo is currently free with a 90-day trial — no credit card required.
If you are a buyer or tenant searching for New York real estate, explore current listings at Listings – LavaZoo including residential properties from My State MLS members and off-market opportunities you will not find on traditional platforms.
For more information about listing on LavaZoo as an agent or landlord, visit lavazoo.com/agents-learn-more/.
Free 90-day trial · No credit card required
Frequently asked questions
My State MLS is a statewide and national MLS organization that gives real estate agents maximum flexibility and exposure for their listings. Unlike traditional regional MLS systems, My State MLS allows agents across New York State and beyond to list properties and syndicate them to a wide network of partner platforms including LavaZoo.
Visit lavazoo.com and search for your listing by address or agent name. Once you find your listing, follow the claim process to verify your identity and set up your profile. All future inquiries on your listings will be delivered directly to you.
No. LavaZoo delivers leads directly to listing agents at no per-lead charge. Agents subscribe to LavaZoo for a flat monthly fee that covers all their listings — MLS listings, manually posted commercial listings, and off-market listings — under one subscription. LavaZoo is currently free with a 90-day trial period.
Yes. LavaZoo is one of the only platforms in New York where off-market listings — properties not publicly advertised on the MLS — appear alongside exclusive MLS listings in one searchable place. Learn more about off-market real estate at What Is Off-Market Real Estate? A Complete Guide for New York Buyers, Sellers, and Investors – LavaZoo.
Property Wanted allows buyers and tenants to post exactly what they are looking for — property type, size, location, and budget — so that New York agents and landlords with matching properties can reach out directly. It is the only feature of its kind on a major New York real estate platform and it is available free of charge at lavazoo.com.
Vincent Lopez is a licensed New York real estate broker with 24 years of experience in residential and commercial real estate across New York City. He is the founder of LavaZoo, a New York real estate listings platform.
